Visual Identity UX Mobile App Design Event Rollout
Create a visual identity and ad campaign to excite the public about the upcoming Festival No.6 boutique arts festival. Inspire attendees to follow their intuition and whimsy through an immersive world of music, dance, food, comedy and intimate gatherings.
Surreal Whimsical Tactile
THE SOLUTION A system of gradient forms representing festival happenings are used like building blocks to construct dreamy scenes from another reality. The audience is invited to escape into this alternate reality and chase their joy through a world of endless possibility. The forms are deconstructed to reveal how each individual happening can come together in infinite combinations, infinite journeys through the world of Festival No.6.